Why Senior “Technical Leaders” Need A Different Approach

After 24 years of working exclusively with senior technical leaders and executives in STEM, we've learned something many leadership advisors and coaches miss:


Your industry’s challenges aren't the same as everyone else's.

Your Reality Is Different

You don't manage sales teams chasing quarterly targets. You don't lead marketing departments focused on weekly trends. You don't oversee HR dealing with employee satisfaction surveys.

The work you lead doesn't just impact P&L - it determines whether systems run or stop entirely.

When your projects fail, operations shut down. When your senior team members leave, £250K+ of expertise walks out the door. When your strategic initiatives stall, entire facilities come to a standstill. 

Yet most leadership development treats you like a generic manager learning to delegate and give feedback. And most executive coaches have a wide breadth but lack the industry-specific depth to understand the technical leadership context you operate within.

Why CommsMasters Exists

In 2001, Heather Campbell recognised that senior technical leaders needed different approaches than traditional leadership development offered. 

That insight became our specialisation

Over 24 years working with 3,000+ technical leaders across FTSE 100 engineering firms, multinational manufacturers, and global energy companies, we've built something that didn't exist: frameworks designed specifically for how analytical minds think, operate, and create strategic value.


Purpose-built for senior technical leaders who must lead interdisciplinary teams across different working cultures, translate complexity into executive influence, defend engineering decisions to finance teams, and communicate project risks to boards that measure success in quarterly returns.

And an exclusive, vetted network of peers to stress-test ideas before bringing them to your team.

Our Track Record

Technical Leaders

3,000+ senior technical leaders across STEM industries.

FTSE 100 Companies

FTSE 100 engineering firms and multinational manufacturers.

Global Presence

Global energy companies and infrastructure organisations.

Critical Transitions

Organisations that trust us with their most critical leadership transitions.

CEO's & Executives

Leaders who've advanced to CEO, executive director, and board positions.

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What Makes Our Approach Different?

Most executive coaches ask open-ended questions and wait for you to slowly find your own answers. That might work for self-reflection, but it's impractical when you're facing a board presentation in 24 hours, managing a hostile transition, or deciding whether to stay or leave before your next promotion window closes.

Strategic advisory, not therapeutic coaching

We leverage frameworks based on 24 years and 3,000+ technical leaders facing your exact transitions.


When a CFO is killing your project, you don't need "How does that make you feel?"


You need proven strategies that get budget approval.

Work with an exclusive, executive-level peer group

You will work exclusively with  Directors, CEO's, VP's, Chief Engineers, and Technical MD's that have navigated and conquered equivalent challenges throughout their careers.

You will not be working with junior managers learning delegation, or sales leaders hailing from unrelated contexts or backgrounds.

Evidence-based for technical environments

Our frameworks address the unique dynamics you face:

Defending engineering decisions to finance teams, managing regulatory constraints, leading specialists who know more than you in their domains, and translating technical risk into dynamic language that boards actually fund.

Why Trust CommsMasters?

Executive Leadership Advancement

Division directors promoted to executive roles. Technical specialists transitioned to strategic positions. Senior contributors elevated to cross-functional leadership and board appointments.

Business Impact

Multi-million pound projects secured through seasoned communication. Critical funding obtained after predecessor failures. Team retention improved during high-stakes transitions. Complex organisational changes navigated successfully.

Peer Recognition

Leaders recommended by colleagues. Invited to speak at industry events. Headhunted for executive positions. Trusted with expanded leadership scope after demonstrating executive capability.

"The programme challenged how I saw myself as a leader and person. It was brilliant - probably the most valuable personal and professional development I've ever done."


Senior Leader, Major Engineering Firm

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It's Up To You Now

Maybe your strategic input isn't landing with the board or CEO. Maybe you're navigating your first executive transition with limited time to establish authority. Maybe you need intellectual challenge with peer-level strategic thinkers who understand your frustrations and constraints. 

The question isn't whether you can handle these challenges alone.

The question is whether handling them alone is the most effective use of your time and energy when proven frameworks and peer insights could accelerate your success during a career-defining window.


Trusted by senior leaders at Weir, Heineken, Siemens, Kantar, Centrica, GKN Aerospace, and more.

After 25 years working exclusively with senior technical leaders, we see the same patterns repeating across technical industries.

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